To be the premier economic and educational catalyst designed as the Uber of financial awareness and the Amazon of financial wellness teaching individuals about the benefits of building a strong ‘net worth’ by systematically working through a series of EM Challenges that measures their attainment:

  1. Prosperity
  2. Financial Stability
  3. Generational Wealth
  4. Ownership of Appreciating Assets (Riches)

Learning to purchase and protect assets is one of the key vehicles to building wealth for a vibrant and healthy financial lifestyle.